Solutions :: Content Management System

Simply put, a CMS is a software application that allows you to develop, administer and control the information and the format of your web page.

A Web site is a crucial link between a company and its customers. By providing the right information at the right time, a Web site can be the most effective way to inform, market and sell. However, many Web sites are updated behind schedule, have inconsistent information architectures, or have pages that contain obsolete or erroneous information.

A Content Management System helps solve these problems.

The Web site management challenge

A Web site is a difficult combination of new technologies, graphic design, content creation, information architecture and user interface design. The challenges associated with managing a Web site are also organisational. IT is responsible for managing the servers and applications, and multiple groups have responsibility for Web site content: marketing, sales, support, human resources, customer service, engineering, documentation, training and more.

A content management system automates and simplifies the flow of content from these diverse groups into a Web site, and it leaves the Web team in complete control over look and feel, information architecture, workflow capabilities and delegated permissions. Thus a CMS can help to ensure that the right talent works on the right tasks when it comes to Web site management.

Do you need a CMS?

Here are a few questions that can help you determine if you need a content management system:

» Does it take more than a few hours for a job posting, press release, news story, product page, support note, or other time-sensitive document to be posted to your Web site?

» Do all Web site changes grind to a halt if anyone in your organisation goes on vacation or is sick?

» Does anyone group in your company always get top priority for content changes, delaying Web site changes for other groups?

» Are groups within your company disenchanted with the Web site because it does not serve their needs within their timeframes?

» Does it take weeks or months to make a simple global change to the Web site, such as adding a new navigational element on every page?

» Is the information architecture of your Web site slowly decaying, with broken links or broken images found throughout the site?

» Are content creators and contributors located at multiple locations?

» Are you are about to launch a new Web site or redesign an existing one?

If you answered "yes" to any of these questions, you may need a content management system.

Key Benefits

» Ease of use by Web site editors
» Database driven (MySQL)
» Based on current and expandable Web standards such as PHP and MySQL
» No client software necessary. Uses your current Web browser
» Expandable. Many modules available for user and customer management, scheduling tasks, setting up on-line shops, using database objects, designing workflows, banner campaigns etc.
» Easily import existing web pages

[ printer friendly version ]  [ top of page ]