Stage 6 :: Populate & Launch

We now have a fully working website, but at present it has no actual content, this is the next step.

In most cases, where you have one, we can migrate content from your existing website or even introduce content from your hard copy communication literature and use it in your new website. It's often a daunting task to write copy from scratch for many pages of a website so this is a great way of getting the ball rolling.

Client Supplied Text & Images

There is some copy and content which is, of course, specialist to your company and sector.

We can accept text files in several formats but ideally Microsoft Word, a PDF or simply raw text in an email will be sufficient.

Images - we can open and edit most image formats. We also have the facility to scan images from hard copy. A digital camera and a good eye for photography is useful if you have it, but for professional results we recommend professional photography. Again we have been working brand, products and imagery for over 15 years and can advise if you do not have a resource in place or if you need additional shots for the site.

Content Population

Content will be added along with images and any formatting styles by us into the CMS or database or directly into each page.

For e-Commerce based websites which can include many thousands of products, we normally enter an agreed number of products for launch, depending on budget. We can add them all for you if you are busy and have limited in-house resources, but you will have the functionality and training to complete the process in-house if you wish.

Website Launch

As the launch date approaches, all content on the website will be given a final check. Although we can gain a good understanding of the specific product or industry the website is targetted at, we will never be able to match your indepth knowledge and expertise, so you will need to give the website a good read through. Finally - on your approval the site will be made 'live' - Congratulations, your website has launched. Now the real work starts...

Stage 7 :: Ongoing Support

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